Sierra Club Cup
The "Sierra Cup" has been
in use within the Sierra Club since 1905. I have seen an early
picture showing Ansel Adams wearing his cup on his belt.The earliest
and most collectible design of the Sierra Cup was stamped "Sierra
Club of California," was made of tin, and has become quite
rare. See picture below, compliments of Alexander at Acme General
Pre-World War Two cups were stamped
of tin plate, but after WW II they were changed to stainless steel.
The Sierra Club librarian stated, "There have also been a
few special limited editions stamped for special events or awards."
Nowadays, the Sierra Club no longer supplies this cup to mountaineering
stores. Image compliments Elizabeth P.
Bay Area researcher by the name of Lincoln sent me this scan of
a 1967 Sierra Club poster, and reminded me of the very major role
that the classic gear companies played in the rise of the modern
environmental movement. The chief underlying dynamic lay in their
selling of great volumes of wonderful, comfortable gear in which
to go backpacking and climbing. They truly popularized "enjoying
the great outdoors," and vast numbers of Americans who were
not hunters or fishermen took to outdoor pursuits as diverse as
long-distance bicycling, kayaking and ice climbing-- for all of
which they needed and wanted the very best modern gear.Sometimes
the role of the companies would be even more direct-- In the Bay
Area, often the major companies such as Trailwise, Ski Hut, North
Face and Sierra Designs, and/or their employees/managers would
be part of sponsoring or otherwise supporting such events as this
big environmental conference at the San Francisco Hilton Hotel.
Related note: during the past few decades
there has also been a proliferation of imitation cups made by
a large variety of outdoor companies. Some of the older ones from
classic gear companies are collectible in their own right. Also
of interest in the History of Gear is that such "branding"
was not limited to Sierra Cups, as evidenced by the image at page
bottom, which involves The North Face, and again Holubar Mountaineering.
below, and in all my "History of Gear" webpages, is
copyrighted, and no usage of my material is permitted unless explicit
permission is granted by me, Bruce B. Johnson, owner of OregonPhotos.com.
Some of the material below is derived from Ralph Drolinger, the
founder of Southern California pack company A16. ..... Editors: Please contact
you have interest in publishing....Others: if you were involved with one of the
old-line, vintage gear companies and have a story to tell in these
pages, please contact
GEAR BOOK SERIES--- as
of June 2013, there are now five books available-- MY BOOK ABOUT FROSTLINE
KITS WAS PUBLISHED IN LATE 2007. IT CONTAINS A GOOD DEAL OF ADDITIONAL
INFORMATION AND NEW PHOTOGRAPHY. PLEASE VISIT MY FROSTLINE PAGE
LOOK NEAR THE TOP OF THAT PAGE AND YOU WILL SEE A "BANNER"
THAT YOU CLICK ON TO GET TO MY PUBLISHER. NOTE: My books about Holubar, MSR, Warmlite and GERRY
are also finished and available.
Page last revised 12/18/2014